How to Write an Effective Logistics RFP
A Strategic Guide to Finding the Right Logistics Partner Through Better RFPs

February 17, 2025
In today's complex supply chain landscape, finding the right logistics partner is more critical than ever. According to a recent study by Xeneta, shipping rates saw fluctuations of up to 30% in 2024 due to market volatility and capacity constraints. This unpredictability makes choosing the right freight forwarding partner through a well-crafted RFP essential for business success. Whether you're a seasoned shipper or new to logistics procurement, understanding how to structure your RFP can mean the difference between a thriving supply chain and constant disruption.
Let's face it - writing a logistics RFP can feel like trying to solve a Rubik's cube blindfolded. But it doesn't have to be that complicated. Here's your practical guide to getting it right.
Understanding Modern Logistics Needs
The logistics world isn't what it was five years ago. Today's shippers need providers who can do more than just move boxes from A to B. Digital capabilities are no longer nice-to-haves - they're essential. You'll want to assess potential partners' abilities to offer real-time tracking, automated documentation, and proactive exception management.
Essential Elements of a Strong RFP
Think of your RFP as a blueprint. Without clear specifications, you might end up with a garden shed when you needed a warehouse. Be specific about your KPIs - what does "on-time delivery" mean to you? 95%? 98%? Define it. Detail your volume expectations and lane requirements. And don't forget about technology integration - how will their systems talk to yours?
Key Business Information to Include
Here's where you paint the big picture. Share your growth plans - providers need to know if you're planning to expand into new markets. Got seasonal spikes? Tell them. Special handling requirements? Put them in. The more context you provide, the better equipped providers will be to offer relevant solutions.
Technology Requirements Section
Gone are the days of Excel sheets and phone calls. Modern logistics demands modern solutions. Spell out your needs for rate management platforms, API integration capabilities, and reporting requirements. Want real-time tracking? Say so. Need automated alerts? List them. Be specific about your tech stack and integration requirements.
Service Level Specifications
This is where you set clear expectations. Define your transit time requirements, but be realistic - demanding next-day delivery to remote locations might limit your options unnecessarily. Outline your communication expectations and how you want exceptions handled. Clear SLAs prevent future headaches.
Evaluating Total Value vs Cost
Don't fall into the lowest-price trap. Sure, rate tables matter, but they're just one piece of the puzzle. Consider the provider's network strength, innovation capabilities, and value-added services. A slightly higher rate might actually save money if it comes with better service and fewer disruptions.
Compliance and Risk Management
In today's complex supply chains, compliance isn't optional. Detail your insurance requirements, security protocols, and environmental standards. Ask about their business continuity plans - because if they go down, you go down.
Selection Criteria and Process
Be transparent about how you'll evaluate responses. Share your timeline and decision-making process. This helps providers understand if they're a good fit and saves everyone time. Include your implementation expectations - a smooth transition is crucial for success.
Remember, a well-crafted RFP is your first step toward a successful logistics partnership. Take the time to get it right, and you'll save countless hours down the road.
Conclusion
Creating an effective logistics RFP isn't just about checking boxes—it's about laying the foundation for a strategic partnership that can adapt to your business needs. By carefully considering technology requirements, service levels, and total value beyond just rates, you'll be better positioned to find a partner who can grow with your business. Remember: the goal isn't to find the cheapest provider, but to identify a partner who can deliver consistent value while helping you navigate the complexities of modern supply chains. Take the time to craft a comprehensive RFP that reflects your true needs, and you'll be well on your way to building a more resilient and efficient logistics operation.